Competitive HR strategies to find the ideal candidate.
Are you losing the war for talent? Is your leadership team spending up to 25 hours per month researching HR answers that can be easily outsourced? If your Google search engine has questions like, "best recruiting sites for companies" or even, "how does a company find the best employee?", then I have some answers for you.
In today’s war for talent, companies are using creative methods to find the ideal employee. As a former HR Director, I was determined to train my team of recruiters to develop simple and effective outreach efforts to close talent gaps in each department. To expand our search, I mapped out at least 7 core areas to do an environmental scan of the company's domain or territory. If you are a company in a never-ending hiring season, learn some practical search strategies that will make your work easier.
Your organization can now save time by becoming the best “F.I.G.H.T.E.R." for talent by considering professionals who have worked closely with your product or service to finance it, govern it, hire it, create it or distribute it. See the below acronym for a full environmental scan of your organization's domain:
Finances
Industry
Govt
HR
Technology
Economics
Raw materials
What does economics or the government have to do with finding my next best hire? When your ideal employee is passionate about your product or service, their prior work or volunteer experience will reflect experience in at least one of these areas. Researching the recruitment sources for each of these areas will help you build a wider search to find the right candidate.
Download the full search guide outlining these 7 areas and recruitment sources!
Let’s use an example of pets. If your company grooms' cats, you could easily create an environmental scan around cats. If you keep in mind the end consumer, consider how the financial market, the pet industry, government policy decisions, employment trends, technology, national economic supply and demand and raw materials or physical assets affect cats.
So now you have a sense of the entire market affecting cats. Which area has your ideal candidate gained the most work experience? What marketing channels do organizations within these areas use to find that ideal candidate? Options are endless if you map out the domain or territory of cats. You could research where companies that manufacture cat toys find their talent, review the staffing agencies that recruit for pet stores, or build a relationship with a technology company that manages an educational app to educate cat owners. These type of recruitment sources will draw the attention of cat-lovers.
Know your industry in and out. Recruiters play an important role as the gatekeeper of workplace culture. Who you attract and where you find the next pool of interviewees is not as important as how you retain the attention of prospective candidates. With an abundance of job opportunities on the market, your top candidate cares more about your workplace culture and how they can grow in your organization's domain. Hiring managers must stay abreast of the latest trends and tools that affect their industry. Annual industry-specific conferences, popular blog sites and content creators passionate about your product or service have proven to dominate the attention of today's Millennial and Gen-Z workers. Grow the company's brand and presence where the next generation of leaders spend their time and money.
Read news articles from popular sites, such as The Economist, or learn the supply and demand for labor in your industry from the Bureau of Labor Statistics. If there is a workplace policy being developed for your industry, read more about it by visiting the Equal Employment Opportunity Commission to protect employees and ensure your company is compliant in your particular industry. Staying up to date on the financial markets and the supply of raw materials affecting your product and service will also help you develop staffing and recruitment projections.
For a more comprehensive understanding of these 7 areas and respective recruiting methods within each area, download the full report here.
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